Welcome to August and another crazy busy month. I am writing this article the day after returning from the Kansas Media event. Thank you to Visit Abilene for being our host community for the first Kansas Tourism media event since 2019. We ended up hosting 38 travel journalists and social influencers and were able to showcase all that Kansas has to offer through the regional booths and activities. It truly takes a village to put on an event like this and as I expected, the Kansas tourism industry stepped up to the task. Thank you.
We will be monitoring results over the next months, but immediately I have a couple takeaways from this event. As I chatted with attending members of the media, there were two reoccurring themes to our conversations. I can’t tell you how many times the words “unexpected” and “genuine” were mentioned. Attendees were almost overwhelmed with the unexpected amount of history, activities, and sites to visit that we have in Kansas. Never doubt that Kansas is a destination state. I also received many comments about the friendliness and genuineness of Kansan’s. I had one person tell me that sometimes she feels that the representatives from a destination are just “doing their job of talking about their state”. But here, she could feel the genuine passion and love for Kansas from everyone she spoke to while visiting.
Although I already knew all of these things to be true, it was wonderful to be reminded of what an amazing state we live in and have the privilege to represent in the tourism industry. Your genuine friendliness in sharing the surprising and unexpected treasures of Kansas does matter.
Don’t forget to register for the upcoming Kansas Tourism Conference, Oct 17-19 in Wichita. I encourage you to also attend the Monday morning pre-conference Rural Summit, presented by the Kansas Rural Prosperity Office. This is going to be a full three days of education and inspiration that you will not want to miss. There are separate registrations for the two events, but you can reach both by clicking on the link above.