February Newsletter

Happy Kansas Day! Today we commemorate being the 34th state admitted to the United States. But more importantly, it is a time for us to pause and take pride in our state’s history, stories, strengths, and future.

I hope that you are all celebrating today along with Kansas Tourism on your social media platforms. Details are below if you need information on how to participate. We also have a link to our new Kansas video that went live today on our website and social sites. Our intent with this video was to share the spirit of Kansas and Kansans’ in a way that makes visitors want to learn more about our great state. I would love to hear your feedback on the video.

I realize that 2021 still has many challenges for the Kansas tourism industry. We have much work remaining for our industry to recover from the effects of the pandemic. Our state motto recognizes our struggles, but also encourages us to keep going strong.

So today, I toast Kansas, and I toast Kansans’.

To The Bold, To The Passionate, To The Dreamers, To You.

To The Stars.

Give A Toast To The Sunflower State! Please join us in celebrating Kansas Day by posting your own tribute to the 34th state to your Instagram, Facebook, and TikTok.  Below are a few examples of what we will be posting and we encourage you to share your favorite Kansas locations by using the hashtag #ToTheStarsKS.  You also can add a special Facebook Profile Frame by searching for "Kansas Day."  Here are instructions on how to do this.

Kansas Tourism Regions

Have you connected with your local tourism marketing regions yet? 

Learn more about the regions →

Webinars

• Feb 4 - Storytelling for Tourism (Use Code TravelKS)
• Feb 10 - See the Forest AND the Trees: Top Learnings From 2020 as Guideposts for 2021
• Feb 10 - Kansas Tourism Industry Virtual Huddle - 1PM - Sponsored by Kansas Tourism & TIAK
• Feb 11 - What Is Voice Search & 5 Steps to Optimize Your Site for Voice SEO (Use Code TravelKS)
• Feb 18 - Facebook Advertising for Tourism (Use Code Travel KS)
• Feb 25 - How to Create Your Content Calendar and How To Create a Month of Content in 1 Hour (Use Code Travel KS)

Articles & Research

• U.S. Travel Association President and CEO Roger Dow delivered an update on the state of the American travel industry on January 27, 2021, previewing the upcoming era for the American travel and tourism industry following the challenges of the COVID-19 pandemic. 
• QR Codes Make a Marketing Comeback.  Read this article and then use this link to create your own QR Codes.

February

• Friday, Feb 5 - Governor's Council on Travel & Tourism Mtg
• Wednesday, Feb 10 - Virtual Huddle

March

• Wednesday, Mar 17 - Virtual Huddle

April

• Wednesday, Apr 21 - Virtual Huddle

We are continuously getting new and renewing Kansas Agritourism businesses that we'd love for you to explore and highlight in your own communities! For more information on the Kansas Agritourism Program, please contact Sue Stringer.

New & Renewing in January 2021