Influencer Marketing for Tourism
Date: Thursday, January 28
Time: 1PM Central
Details: Use coupon code "TravelKS" - If you are unable to attend this session you will be able to watch the recorded version by registering here.
Influencer marketing is one of the latest digital marketing trends. In this session influencer marketing expert, Roger Wu of Cooperatize, will cover the A-Z of Influencer marketing -- What is influencer marketing? How does it work? What does it cost? Types of influencers. How to develop your influencer marketing strategy. How to find the best influencers for your campaign. How do you measure the results of your influencer marketing campaign.
2021 Hotel Industry Outlook
Date: Thursday, January 28
Time: 11AM Central
The 30-minute presentation will include STR's latest industry data and Travelzoo's recent traveler sentiment data from American and Canadian members including:
- Travel and booking timelines
- Lodging preferences
- Booking trends and case studies