• The 2021 Kansas Official Travel Guide is now available to be ordered by bulk through our Extranet system. We encourage you to recycle older guides and have the latest edition available for visitors and guests. Use this tutorial on how to order. 
  • U.S. Travel Association has released some winter updates with their Let's Go There promotion.  They are encouraging to give the gift of future travel this season. Check it out on their website.
  • Have a great idea to utilize our Tourism Marketing Grant? The application deadline for this round is January 1st, with awardees announced in March.  
  • The Open Season Sportsman's Expo is headed to Overland Park, KS in March 2021.  They will be looking for exhibitors so be sure to keep up to date with the latest news here.
  • Are you looking for ways to improve your Facebook marketing approach?  Check out these key trends and also find out how to boost your video content.
  • Did you know TravelKS.com website listings will have a new look like below?  This is why we need you to update your photos. Click here for the tutorial.
  • Did you miss a previous Travel Talk?  No worries....click here. 
  • For more resources check out our Industry page. 

Date:  Wednesday, December 16, 1-2 p.m.

Topic:  Important updates on the Kansas budget and the Tourism Division

Zoom Info: https://ksoutdoors.zoom.us/j/97405575850

Meeting ID: 974 0557 5850
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Is Your Tourism Web Site Leaking Leads & Money?
 
Date:  Thursday, December 10
Time: 1PM Central
Details:  Use coupon code "TravelKS" - If you are unable to attend this session you will be able to watch the recorded version by registering here.

Now is the time to make changes to your tourism web site. In this webinar Steph will review the common missteps businesses make with their website, show you how to identify what you need to fix next, and cover multiple ways to increase your inbound tourist web site visits.

Register Here

Inside Airbnb Experiences

Date:  Wednesday, December 16
Time: 11AM Central
 
Join the conversation with Arival CEO Douglas Quinby, as he shares key insights from the new report and discusses Airbnb, the IPO, and what it means for operators with industry experts and operators experienced with Airbnb Experiences. What will be discussed:

• Key findings from Arival's new report Inside Airbnb Experiences
• Reaction to the Airbnb IPO
• The impact of Airbnb on tours and activities
• The challenges, opportunities, competitive outlook and future of Airbnb Experiences
• Whether tour and activity operators should apply to list on Airbnb
• What makes a successful Experiences listing

Using Data to Establish the Right Keyword and Content Focus

Date:  Tuesday, December 17
Time: 1PM Central
Details:  Use coupon code "TravelKS" - If you are unable to attend this session you will be able to watch the recorded version by registering here.

Everyone is telling us we need to create more, quality content, but everywhere we look there is more content than we can shake a stick at. So how do we decide what content and types of content to focus on, which will help us build authority and be heard in an increasingly noisy world? Jeff Riddall, a content marketing and SEO veteran, will review some readily available data sources and provide actionable tips on how to develop the right keyword and content focus.

Register Here